SEO STRATEGIES 2019- HOW WE CAN GET ORGANIC TRAFFIC ON OUR ONLINE PORTAL

What are SEO and organic results?

Search engine optimization or SEO is the procedure by which website owners can increase their site’s online visibility in the web search engine’s results which when unpaid are called as ‘organic’ results.

Organic traffic

Organic traffic describes the number of visitors that visit your website in an unpaid or organic search result. This is exactly the opposite of any paid traffic. Publishing quality and relevant content on your website can increase organic traffic to your online portal most easily. SEO services in India focus directly on the improvement of organic traffic through various strategies. Publishing of quality content is one such strategy; however, there are several ways to increase organic traffic-

organic-traffic

  1. ADVERTISEMENT

Advertisement on social media and various other platforms are the most basic and excellent method to attract new visitors. The foremost strategy that should be considered in regards to an advertisement is that you need to decide your goals about what you want as a result of your advertisement. To get more organic traffic on the website and for an increment in your sales, you need to target keywords that are commercially based.

  1. WRITE EYE CATCHING HEADLINES

One of the most important aspects of quality content is its headline. Without an eye-catching headline, the most comprehensive content can also go unnoticed. It is thus necessary to think carefully before selecting a headline for your website, as it is the driving factor which can make more people read your content.

headlines-seo-friendly

  1. PAY ATTENTION TO ON-PAGE SEO

It is important to use SEO if you want to boost your organic traffic. You need to focus more on creating internal links to new content and add Meta description in your blog and website posts.

on-page-seo

  1. TARGET LONG-TAIL KEYWORDS

It has been seen that long tail keywords are responsible for the maximum number of web searches. To increase organic traffic on your online portal it is necessary not to miss anything which accounts for a majority of searches.

long-tail-keywords

  1. LINK INTERNALLY

It is important that different sites link back to you, for an increase in traffic on your website. But simply the linking of other websites to your page is not enough. Your traffic is also dependent upon the structure of your internal linking. While you are creating any content, be attentive to every opportunity that you might receive to provide internal links. This system of internal linking helps to get better results in SEO as well as becomes an important factor for the increment of organic traffic on your online portal.

internal-linking-structure

There are many strategies and factors which are responsible for the success of a website through an increase in organic traffic. Along with the strategies it is also important to focus on keeping your website responsive and easily accessible along with being properly viewable across all kinds of devices be it a computer, a Mobile phone or a tablet. Along with this, you need to focus on keeping all your pages completely optimized technically and ensure that your website loads faster so that your viewers do not have to wait.

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